Ad Spaces
Promote your brand through our newspaper in print and online.
A signed contract is required upon any booking!


LOOKOUT NEWSPAPER
Frequency: Bi-Weekly
Circulation: 3,000
Distribution: every Monday, Tuesday if Monday is a holiday
Format: Tabloid
Deadline for ads booking/art: Tuesday prior to press time on Friday
Average number of pages: 16
Frequency discount: yes
Front page lug ads: yes, subject to availability


LOOKOUT NEWSPAPER –
REMEMBRANCE DAY EDITION
Frequency: Annually
Circulation: 3,000
Format: Tabloid
Deadline for ads booking/art: Tuesday prior to press time on Friday
Front page lug ads: yes, subject to availability
MARPAC ACTIVITY GUIDE
Frequency: Three times a year
Circulation: 3,000
Distribution: April, August and December
Format: Glossy cover, matte inside, saddle stitched
Average number of pages: 64
Deadline for ads booking/art: Two weeks before the product goes to press
Ad space available: Colour and Black and White
CFB ESQUIMALT –
WURTELE HOCKEY ARENA
Purpose: Reach B.C.’s largest military base, seeing heavy traffic year-round. Intersection hockey, military fitness practice, regional and national hockey championships, adult league hockey, minor league hockey bookings.
Promotion: See rate sheet for details.


NATIONAL ADVERTISING –
CF BASE NEWSPAPERS
Purpose: Reach the million strong DND community across Canada
Distribution: Up to 16 bases newspaper – total 82,000 distribution per issue
Frequency: Varies on newspaper
Promotion: See rate sheet for details
Booking and art deadline: Two weeks before publication goes to press
Contract: A signed contract is required upon booking
All photos courtesy of and sourced from the Lookout Newspaper.
West Coast Marketing
Promote your business/services to Canadian Military, DND personnel, Veterans and Families Nationwide.
© 2025. All rights reserved.